“To be honest, I think the iPhone app — maybe not in this first version, but out on the horizon — might be better than our Web site”
That’s Zillow COO Spencer Rascoff in an Inman article covering the launch of the company’s iPhone app.
It’s a remarkable statement. And I agree with it. But I would [...]
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Archive for the ‘Zillow’ Category
The era of “Yeah, we have a mobile app” has officially ended
Zillow’s new iPhone app: Taking it to the streets
By Marc Davison | April 29th, 2009 | 21 Comments
Categories: Apple, Apps, MLS, Mobile, Zillow, iPhone
When David Gibbons gave me an early peek of the new Zillow iPhone app on Monday, my first thought was how this would take the frustration I feel online at home to the streets. Great. Now trying to figure out what’s real when it comes to home values can be frustrating everywhere!
But then I delved [...]
Zillow turns three, escapes easy asessment
Zillow turned three last week. I totally missed it until I ran across Simon Baker’s post yesterday, which lays out some astute observations about what the young company means. People ask me about Zillow all the time. What’s the strategy?…
Forget transparency: Let’s find a new clarion call in 2009
By Brian Boero | January 6th, 2009 | 8 Comments
Categories: Change, Leadership, Zillow, real estate technology
That’s my mortgage broker, letting is all hang out. My Realtor? When my wife and I sold, I knew exactly what she netted. I knew her split. I asked. The closing costs on my recent refi were of course conveniently…
Let’s call it Zulia
By Brian Boero | December 27th, 2008 | 14 Comments
Categories: Agents, Consumers, Marketing, Web 2.0, Zillow
Brian wrote this toward the very end of December 2007. I remember both of us flying down to Los Angeles (each from different destinations), meeting at the airport and grabbing a cab to meet with a client. We were throwing…
Zillow Advice: Innovation deflation
Zillow Advice launched this morning. And I’m feeling apocalyptic. Seriously: This release, while nicely executed, says a lot about the state of online real estate innovation. In short, despite a few recent gems, their ain’t much of it right now….
Hell breaks loose in the new listings war
By Brian Boero | September 3rd, 2008 | 4 Comments
Categories: MLS, New business models, Redfin, Trulia, Zillow
I returned from my vacation last week to find my inbox and reader filled with talk about listing coverage, comprehensiveness and quality sparked by a somewhat ham-fisted PR gambit by Roost. I had just written about this the week before….
Zillow jumps into the credibility gap, naked
Last week, Zillow lifted the veil on its much anticipated mortgage initiative halfway. The consumer-facing part is still under wraps, but we now know the company plans to screen the mortgage professionals it allows to interact with its consumer visitors….
The customer has left the building
By Brian Boero | March 5th, 2008 | 4 Comments
Categories: Agents, Consumers, MLS, Marketing, Media, NAR, Trulia, Web 2.0, Zillow
Last month, the Financial Times reported that Google’s search numbers coming from the iPhone were so high the company’s engineers thought the data were bogus. Further on in the article the company’s head of mobile operations asserts that “the number…
Online real estate’s Winter of Uncertainty
By Brian Boero | February 25th, 2008 | 5 Comments
Categories: Agents, New business models, Trulia, Web 2.0, Zillow
“So now, less than five years later, you can go up on a steep hill in Las Vegas and look West, and with the right kind of eyes you can almost see the high-water mark–the place where the wave finally…
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