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Posts Tagged ‘Featured’

Measuring influence on Twitter: Who “cares?”

By Marc Davison | September 28th, 2009
Tags: , | Filed in: Marketing 92 Comments

Recently, I found myself backstage at a Black Eyed Peas concert courtesy of my best bud, who handles the band. A chair on the side of the stage was offered to me, a few feet away from the action. Below, a tent filled with food was at my disposal. My friend is very influential in [...]


Letting it all hang out, Imperial Palace style

By Brian Boero | May 12th, 2009
Tags: , , , | Filed in: Brokerage 4 Comments

The Imperial Palace, Las Vegas. It’s the type of place where you might find yourself buying a pack of Dorals – not because you smoke, but because it just feels right. Where the drinks are weak and the sheets are stiff. I spent an afternoon playing nickel slots there with in-laws ten years ago, but [...]


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The top ten things that kill real estate vendor website copy

By Marc Davison | April 20th, 2009
Tags: , | Filed in: Marketing 13 Comments

I’ve been exposed to a host of interesting applications as a result of submissions to our Real Estate 2.0 Mind Map. And I have noticed patterns within the Website copy that pitch these applications. Too often they include big blocks of confusing copy. Bad copy. Superfluous copy. Technical jargon. Unsupported claims. Grandiose promises that wax [...]


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