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Real Estate Pandora

By Marc Davison | February 24th, 2010
Tags: , | Categories: Featured, Technology 15 Comments
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I took part in a radio interview yesterday. The interviewer sent me some questions in advance.

We never got to any of them. But one really stood out and beckoned me to respond:

How might Google upend the real estate Industry?

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Claim Your Identity Through Google Profiles

By Joel Burslem | February 19th, 2010
Tags: , , | Categories: Featured, Technology 4 Comments
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Who are you?
Who, who, who, who?
Who are you?
Who, who, who, who?
Who are you?
Who, who, who, who?
Who are you?
Who, who, who, who?
- The Who

A few weeks ago, like 106 million other people, I tuned in to watch a couple of aging mods rehash their greatest hits in front of the largest audience in US broadcasting history. For 12 minutes, Pete Townshend’s power chords and Roger Daltrey’s vocals echoed throughout Sun Life Stadium and caused a whole new generation of TV viewers to turn away from their sets and ask, “Who are these guys?”

Only this time the question was likely aimed at their parents.

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Must Reads

Brokers: Emerge from marketing hibernation with caution

By Brian Boero | February 16th, 2010
Categories: Brokerage, Featured 2 Comments
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We’ve worked with a lot of brokerage companies over the past two and a half years. We’ve done radio campaigns; we’ve done print creative; We’ve done complete re-brandings. Our work has been quite variable.

But in one area – Website and and digital marketing strategy – we see the same things over and over again. Or, to be more specific, we see the the same problems.

I thought I’d share just a few of these, in no particular order. Maybe you’ll find them useful in plotting your next move.

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