1000watt blog

Archive for the ‘connectsf’ Category

Forget the schools, tell me about the freaks!

By Brian Boero | August 4th, 2008 | No Comments Categories: Brokers, connectsf

My belief that unconventional local datasets or user-surfaced arcana have great value in online real estate was strengthened over the weekend when one of my neighbors raised a stink about “noisy children” riding bikes in her cul-de-sac. I never knew…

The San Francisco Experiment, Part 2

By Marc Davison | August 1st, 2008 | No Comments Categories: connectsf

This is Part 2 in our recap of the brokerage think tank session that took place last week at Real Estate Connect. Read Part 1 here. Following are the top three suggestions from our final two groups, which covered the…

The road to killer

By Marc Davison | July 16th, 2008 | 3 Comments Categories: Brokers, Real Estate Articles, Web 2.0, Web/Tech, Website Design, connectsf

This year, as in the past, I’m moderating several sessions at Real Estate Connect. If you’ve not yet registered, take the time to do so — it’s going to be a great show. One of my sessions is titled “Building…

More thoughts on real estate branding

By Brian Boero | August 9th, 2007 | 4 Comments Categories: Agents, Branding, connectsf

Brokers and agents are caught in a tug of war, each manning the rope of their own issues. They’ve become blind to all that really matters. Blind to the crowd on the sidelines - the consumers. The tighter each side…

Heidi Fleiss and the future of real estate

By Brian Boero | August 8th, 2007 | No Comments Categories: Agents, Branding, Consumers, Discount real estate, Marketing, Web 2.0, connectsf

The escort business has brokers (madams) who oversee a stable of independent agents (escorts) who deal in very expensive and intimate transactions. All kinds of escort services coexist; luxury brands charging $10,000 a session to independent brands with rates that…

The “Big Bang” of Social Networks

By Marc Davison | August 8th, 2007 | 1 Comment Categories: Social Networks, connectsf

Following Connect my social network sphere expanded like the universe after the big bang. The only difference is I don’t view anything out there as space debris. Here’s the beauty of social networks: I connect with 10 close friends. Each…

A real estate fable

By Marc Davison | August 7th, 2007 | 8 Comments Categories: Articles, connectsf

There’s a reason why Aesop’s fables resonate today. They delve deep into the human condition with gentle songs of pin-pointed truth. Consider the fable of the North Wind and the Sun: The North Wind and the Sun argue over which…

The logic of collective action in online real estate

By Brian Boero | August 7th, 2007 | 4 Comments Categories: Consumers, New business models, connectsf

Every once in a while my training in political theory helps me process things in my business life. So it was that I came to understand the phenomenon I witnessed at Real Estate Connect last week. It was the week…

Persuasion vs. Force

By Marc Davison | August 6th, 2007 | 3 Comments Categories: connectsf

Sit tight. We’re back from Connect with a huge story to tell. Web 2.0 is here and it’s now exploding in real estate. Those who aren’t all about it are in real estate for the wrong reason. That will be…

Quick Real Estate Connect observations

By Brian Boero | August 2nd, 2007 | No Comments Categories: connectsf

Not much time to blog. Been holed up in the 1000watt suite. Much to share next week. Here are some quick-hit observations: Great event, great vibe.The shadow of housing and mortgage market gloom hasn’t encroached upon the Palace Hotel. As…