10:30 a.m. on Wednesday and I have just now returned my inbox and reader to some sense of order after the Inman conference last week.
Here are some things I came across in that process that got me thinking:
- Yellowbird, a start-up based in the Netherlands, launched something that approximates Google Street View done with video cameras. The company was covered by Techcrunch last week and received so much traffic that they had to take down their demo. But the site gives you a sense for what’s coming, and what’s coming is pretty mind-blowing. It’s stuff like this and nascent “augmented reality” technologies like Layar and Wikitude that make me certain we are far from done with online real estate search innovation.
- In the same vein, Directed Edge, a start-up that provides a recommendation engine for e-commerce and media sites, launched last week. We see a lot or “similar properties” or IP-targeted featured property displays in online real estate. They are of dubious utility. Directed Edge, or something like it, may improve upon them. Or how about marrying smarter recommendation with something like Aardvark, which leverages your social graph to help you make decisions? The possibilities are still hazy at the moment, but that’s going to change.
- Searching images in Flikr went from frustrating to pretty damn good. I have felt for a while now that Flikr is grossly underappreciated and underutilized in online real estate for a myriad of purposes ranging from listing enhancement to neighborhood search.
- ReadWriteWeb reported on TweetMart, which suggests and alternative, more minimalist future for online real estate search. TweetMart is an online classifieds site powered entirely by, as the name suggests, Tweets. Look past the site’s roughness for a minute and consider whether this sort of thing may, in the atomizing media environment that’s unfolding, supplant big online real estate destinations.
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Flickr has been a disapointment. They were an early entrant into the social space and should have been a contender. I find myself using and caring about twitpic so much more because of the ease of use. If flickr is going to survive they are going to need to become a much more open platform that integrates easily with twitter, facebook and wordpress.
ip-targeted featured listings should be an opportunity to explore. i was getting spammed the other day and I realized they were sending me to a site customized to my area. wouldn’t that be an interesting concept for real estate?
Brian,
Will here from tweetmart. Thanks so much for the write up on tweetmart, I wanted to let you know that tm does not only pull in tweets from Twitter, but allows sellers the ability to post on the site as well. It is easy to do, takes a minute, and when you are finished we send a tweet out on your behalf to all of your followers. We also send out a tweet via the tm Twitter account, so we get you maximum coverage on Twitter. Oh, and listings are completely free!
I would definitely welcome any additional feedback you have, you mentioned the site was a little rough, any improvements you can offer are much appreciated! You can e-mail me anytime will (at) tweetmart dot com.
Thanks again!
Cheers,
Will
Will –
thanks for the note. Let’s talk at some point in the near future.
Brian,
Absolutely! You can reach me anytime at the e-mail above. Again, thanks so much for the write up.
Cheers,
Will
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