I’m gonna get myself connected I ain’t gonna go blind For the light which is reflected Ah ah I’m gonna do it again Gotta do right ‘Cause something ain’t right Gotta do right Come on If you make sure you’re…
Archive for July, 2007
If I were looking for a business role model – she’s it.
Martha Stewart rocks. I’m not afraid to admit that publicly. As far as I’m concerned she is the perfect argument for anyone who has the guts to tell me change is hard at any age. She’s her own brand. On…
Must Reads
User error or business error?
I went to John L. Scott’s website the other day look at homes in Eugene, OR. I went to school there (University of Oregon) and when civil society seems near the breaking point here in the Bay Area, as it…
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More on the “creepy factor”
A couple weeks ago I wrote that a “creepy factor” — unease with having one’s home exposed on the internet — may explain why sites like Zillow haven’t grown more rapidly. An article appeared today in the New York Times…
Change has a New Poster Boy
In 1999 Intel Chair Andy Grove told members of the American Society of Newspaper Editors that the Web could obliterate their business. He offered them a choice: Change or go under. The $57 billion dollar industry didn’t change. Circulation has…
Takkle This!
Two things you may not be aware of: First, a while back I suggested real estate companies run contests where consumers submit short videos on their homes. Make it funny and engaging. Each month the videos are voted on –…
$12 million we can all be thankful for
When I was at Inman News, an executive at NAR told me, during a period when we were reporting heavily – and sometimes critically — on their online listings policy, “If Brad Inman didn’t exist, we’d have to invent him.”…
Real Estate Babel
Sometimes I wonder if building the great app in real estate has Tower of Babel like comparisons. To build it, the industry needs mass adoption. For that to happen, everyone needs to communicate. Be on the same page. Relate. That’s…
Bombs Away
First it was Toyota and their all-online marketing push for the Scion xB. Now, Big Real Estate is making its move. I frequently wonder why it is that despite the fact that 77% of real estate consumers start their search…
Where it’s at
There’s a destination a little up the road From the habitations and the towns we know A place we saw the lights turn low With the jig-saw jazz and the get-fresh flow Pulling out jives and jamboree handouts Two turntables…
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