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Apple’s iPad means big changes ahead for real estate

By Joel Burslem | Feb 2nd, 2010 | 21 Comments

2010: The American Real Estate Brokerage

By Marc Davison | Jan 3rd, 2010 | 28 Comments

Let us proclaim the mystery of brand

By Brian Boero | Nov 29th, 2009 | 5 Comments

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Knuckleheads beware: Real estate is changing

By Brian Boero | February 4th, 2010
Categories: Brokerage 32 Comments
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In real estate, stupid scales.

Excellence lives in small pockets.

That’s how it’s always been. And it will be this way until, someday soon, a rising tide of technology and consumer frustration reaches flood stage, breaches the levee, and sweeps forty years of toxic sediment out to sea.

Read »


Apple’s iPad means big changes ahead for real estate

By Joel Burslem | February 2nd, 2010
Tags: Apple, ipad, real estate software, real estate technology | Categories: Featured, Technology 21 Comments
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I’ve had a week to mull over the announcement of the iPad and I’ve come to this conclusion.

The iPad is 26 years coming.

Those who blast the iPad as just a large iPhone, I think are missing the point. Fraser Speirs puts it best – they’re most likely in “Future Shock“.

Let’s take a step backwards… Read »


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Cloud CMA and the downfall of crappy real estate software

By Brian Boero | January 28th, 2010
Tags: cloud computing, cloudcma, real estate software, wooley robertson | Categories: Technology 10 Comments
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Real estate pros have been fed really crappy software for a long time – applications that are complex, sclerotic manifestations of design processes sealed off from the needs of users.

Thankfully, that’s starting to change.
Read »


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The Secret Recipe for Email Success

By Joel Burslem | January 26th, 2010
Tags: email marketing, groupon | Categories: Marketing 7 Comments
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Every morning I look forward to my inbox. If that sounds counter-intuitive, I promise you it’s true. And it’s largely due to one email I’m eager to open: Groupon.

Groupon is a raging success. The company, founded in late 2008, operates on a simple premise. One email sent daily. One deal, every day featuring the best stuff to do, see, eat, and buy in your town. That deal gets triggered only when a certain threshold of buyers is reached and it is usually extremely tempting – $25 for $50 worth of organic groceries, for example, was one of the recent offers.

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Introducing 1000watt Spotlight: A real estate e-newsletter for curious (and busy) minds

By Brian Boero | January 25th, 2010
Tags: 1000watt Spotlight, e-newsletters | Categories: Marketing 4 Comments
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You want to keep up with all the new technologies, big ideas and interesting people swirling around real estate these days but, well, it’s hard.

We get it.

That’s why we’ve launched 1000watt Spotlight – a simple e-newsletter that highlights one of three things every week: Read »


1000watt Index: Your Guide to Real Estate Technology

By Joel Burslem | January 20th, 2010
Tags: 1000watt index, real estate technology | Categories: Technology 11 Comments
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5 years ago, when I started working in the real estate space, I found the landscape overwhelming. It was part of the reason I started FOREM in 2006. The blog was a way for me to jot down my thoughts and try and make sense of all the companies, vendors and technologies that were making a splash in this vertical.

A few years later, Marc and Brian took the Real Estate 2.0 mantle and ran with it. They created a mind map to account for all the new companies in online real estate.

But, never ones to back down from a challenge, today, together at 1000watt, we’ve decided to go even bigger.
Read »


Looking back at Real Estate Connect New York

By Brian Boero | January 19th, 2010
Tags: Inman Connect, MLS, Mobile, Trulia, Zillow | Categories: Technology 10 Comments
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I looked down into the touch-screen display at JFK:

“Upgrade to first class for $250.”

There was no way I could justify this. I can’t afford it, frankly. But my body cried to be horizontal; my mind begged for stillness.

Done deal. Read »


ER, RE, RX: A post op-ed view of ICNY

By Marc Davison | January 18th, 2010
Tags: Bar Camp, New York City, Real Estate Connect, Vendors | Categories: Technology 4 Comments
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ER

It seemed fitting.

Last Tuesday night, at 1:35 am, I calmly exited a Yellow Cab on 60th and 9th and entered the Roosevelt Hospital’s ER. I’m no stranger to this happenstance. Lately, this has become part of my Real Estate Connect experience.

Read »


Realtor.com fulfills its promise with new iPhone app

By Joel Burslem | January 12th, 2010
Tags: iPhone, iphone app, Mobile, Realtor.com | Categories: Technology 7 Comments
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There are literally dozens of real estate iPhone apps out there right now. Our own list attests to that fact.

And when I heard that Realtor.com was launching a native iPhone application, I have to say I was initially a little skeptical. Over the last few years, the 800lb gorilla in online real estate has seemed slow to respond to the challenges placed by the many venture-backed startups that have launched on the Web. So could it do any better on the iPhone?

Read »


What I’ll be looking for at Inman Connect next week

By Brian Boero | January 7th, 2010
Categories: Technology 16 Comments
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[Full disclosure: Inman News is a client of 1000watt Consulting. I was President of Inman News until 2004.]

Real Estate Connect NYC is next week. Attendance is way up, and so is the mood. If you have not registered, consider doing so. I promise you’ll learn a ton, meet interesting people and come across things you had no idea existed.

It’s a great way to start the year.

Read »


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